Contractor CRM software, compared honestly.

Software that holds every lead, customer, job, quote, invoice, and communication in one place — and automates the boring parts of moving a lead from inbound call to paid invoice. For contractors specifically, that means tight integrations with phone/SMS, scheduling, GPS routing, photo capture, deposit collection, and review requests. Generic CRMs (Salesforce, HubSpot) aren't built for this; field service CRMs (Jobber, Housecall Pro, ServiceTitan) are.

Functionally, almost nothing for a residential contractor. Marketing calls it 'CRM' when they sell to office staff and 'field service management' when they sell to crews. Look for: lead capture, scheduling, dispatching, quoting, invoicing, payment processing, review automation, and a mobile app for techs. Anything missing one of those is a half-product.

Per-seat pricing ranges from $30/mo (basic) to $400/mo per office user (ServiceTitan enterprise). The hidden costs are setup ($1,000–$10,000+), integrations ($50–$200/mo each), SMS overages, and credit-card processing markups. RapidLocal bundles CRM into the all-in $99–$699/mo site fee with no per-seat charges.

Yes, but cheaper than you think. The threshold isn't truck count — it's whether you're losing leads, forgetting to follow up, or missing reviews. A solo operator running 8+ jobs/week with a smartphone-only system is leaking 20–30% of revenue to dropped balls. A CRM that costs $99/mo and recovers two jobs/month pays for itself instantly.

Jobber is a focused field-service CRM at $49–$249/mo per user. Excellent product, narrow scope. RapidLocal is a website + CRM + marketing engine bundle at $99–$699/mo flat — no per-user fees, includes SEO content, missed-call text-back, AI receiver, and lead nurture. If you already have a website that ranks and just need scheduling + invoicing, Jobber is great. If you want the website, the leads, and the operating system in one place, RapidLocal is built for that.

Housecall Pro is similar to Jobber — strong field-service workflow at $69–$279/mo per user. Same trade-off: focused tool, no built-in marketing or website. Housecall Pro has the better dispatching UI; Jobber has the better client portal. Neither replaces your website or generates leads. RapidLocal does both.

ServiceTitan is enterprise field-service software for $200–$400/mo per user with $5,000–$25,000+ setup, designed for shops with 10+ trucks doing $2M+ ARR. It's overkill for most contractors. If you're a $3M+ HVAC operator with a dispatching team, ServiceTitan is the right tool. If you're under that, you're paying for complexity you don't need.

Yes. We've migrated from Jobber, Housecall Pro, ServiceTitan, GoHighLevel, HubSpot, and 'a giant spreadsheet'. Customer data, job history, invoices, and recurring maintenance plans transfer cleanly. The hardest migrations are ServiceTitan accounts with custom workflows; figure 2–3 weeks for those.

Lead capture from every channel (web, calls, SMS, web chat), unified inbox, pipeline with custom stages, scheduling with drag-to-reschedule, quote builder with e-sign and Stripe deposit collection, invoicing with auto-reminders, missed-call text-back, AI receiver (Grow+), review automation routed to Google, lead nurture sequences, mobile app for owner/techs, and real GSC + analytics reporting. No per-seat, no per-SMS markups.

5–10 business days for most contractors. Day 1–3: lead capture and number routing. Day 4–6: pipeline, quoting, and invoicing. Day 7–10: automation (nurture, reviews, missed-call), team training, and live cutover. Existing data migrations add 5–10 days depending on source system.